Online PR Strategy

If, at any point, your agency says "We'll also send that press release out to various websites", you'll know they don't have an online PR strategy.

A genuine strategy starts with detailed research and planning. That's why we use our search analysis and media planning expertise to better understand who we're targeting and where we can find them online.

Only when we have a thorough understanding of our target audience, and how to reach them, will we develop a full-blown online PR strategy designed to engage with our audience and to achieve your brand or business objectives.